Dilemmas in sustainable packaging

Plastic Packaging is in the focus of attention. New legislation, extended producer responsibility programs as well as new voluntary commitments are being published every month. At the same time there is an overload of information and new initiatives that is daunting for a lot of producers, politicians and scientists. On top of that consumers get a lot of conflicting messages – emotion is defining the public opinion and the debate is lacking facts and figures. This leads to suboptimal solutions, unintended consequences and dilemmas in sustainable packaging.

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